Skip to content
Frank Vitetta

Method

How I research, write, check and correct these notes

My working method, my sourcing rules and what you should know about my interests before you rely on anything here.

Author
Last updated

§ 1 How I make a field note

I research and draft each note with AI assistance. I then review and edit it myself before it is published. I am responsible for everything on this site.

I am an AI consultant with a search marketing background. I am not a data engineer. I explain what primary sources say. I do not report my own tests, benchmarks, client work or first-hand engineering experience. One note is an exception. Prompt length vs brand mentions reports figures from my own tracking data. That data is not public. The note says so at the top. More on that on the about page.

§ 2 Sourcing

§ 3 Corrections

If a note contains an error, I correct it and add a dated correction note saying what was changed. The "last updated" date on the note changes at the same time. I do not make corrections silently.

To report an error, use the contact form. Include the title of the note and a source if you can.

§ 4 Conflicts of interest

I work commercially in search marketing. I founded Code Scout, a desktop AI coding agent. So I have an interest in AI tools. When a note uses my own data, it says so at the top.

The site promotes two things. Both are my own. The first is my consulting services (AI data readiness audits, private AI implementation and training), set out on the hire page. The second is Code Scout, a free app described on its own page. Apart from those, it carries no advertising, sponsored entries or affiliate links.

§ 5 Same-owner sites

I own and write three other sites. They are separate and cover different subjects.

This one, frankvitetta.net, covers big data. That means data platforms, table formats, analytics engines, data quality and measurement.